Meet your new Marc Jacobs mascara favorites: Marc Jacobs Beauty offers a full range of volumizing mascaras for every lash look - whether you opt for the sleek and subtle, or plan to turn up the heat with something bold and daring. Create instant volume and epic lashes with Marc Jacobs Beauty Velvet Noir Major Volume Mascara. Complete with a lash-maximizing, curvy brush, you can instantly maximize the drama for unforgettable visual impact. O!Mega Lash Volumizing Mascara lengthens, defines and volumizes in a stunningly deep black to captivate and command the room. Give your eyes the attention they deserve with Marc Jacobs Beauty’s full suite of wow-inducing, long-lasting mascaras. For ultimate lash drama with a velvet look, reach for Marc Jacobs Velvet Noir. This mascara will give you major lash volume that will impress!

"I have some very fond memories of watching my mother do her makeup before she’d go out on a date. I could sit there for hours and watch her as she would choose her clothes and put her makeup on. She’d take a piece of black velvet ribbon and she would scrape it with a knife so she could take the pile from the black velvet to make the lashes even thicker and clumpier." –Marc Jacobs