29 Shameless Shades. 29 Shameless Faces.
The team at Marc Jacobs Beauty worked with artists and models worldwide to develop a broad range of shades for Shameless Youthful-look 24-H Foundation SPF 25. With the perfect level of coverage that allowed for flexibility across skin tones, 29 was the exact number that worked across the entire range. The photo and video shoot was collaboration between Marc’s trusted team, including creative direction by Katie Grand, makeup direction by Diane Kendal and model casting by Anita Bitton.
During the shoot, each of the 29 models were asked what Shameless meant to them.
Discover what makes them Shameless.